Brokerages · developers · property management · multi-office teams

The Zillow lead texts at 11:10 PM. By 11:11 they have a showing booked for Thursday.

The agent replies instantly, asks what you'd ask (budget, area, financing), shows listings that fit, and books the showing on your agent's real calendar. Your team walks in with the file already done.

Ask Sol about a listing like a buyer would.

Dashboard · today · 3 offices

Leads answered 64
Qualified 41
Showings booked 18

What slips away today

What gets lost every week without anyone noticing

01

Leads come in when nobody's there

Zillow and Realtor.com don't close at 6 PM. The lead who texts at night and hears nothing until tomorrow has already contacted three other brokerages.

02

Your agents lose half a morning to questions

“Still available?”, “Is there an elevator?”, “What's the HOA?”. Hundreds of times. And showings get booked by phone, by hand, with the occasional double booking.

03

Nobody knows what happens to each lead

How many come in per portal, how many qualify, how many reach a showing, why they drop. The CRM holds whatever someone remembered to type.

The journey

From “still available?” to a booked showing, with your agent prepared.

The agent qualifies and organizes; your team negotiates and closes. Nobody sells a house over WhatsApp, but almost all of them start there.

  1. 01 Arrives

    Portal, website, or yard sign

    Zillow, Realtor.com, your site, a QR code in the window, or the sign out front. All into one place; if they come from an ad or your website, the agent starts with that context.

  2. 02 Replies

    Answers in seconds, any hour

    Availability, price, square footage, HOA, elevator. With each listing's real data, not from memory.

  3. 03 Qualifies

    The questions you'd ask

    Live-in or investment, budget, area, financing. With buttons, not an interrogation.

  4. 04 Suggests

    Listings that fit, as cards

    If what they asked about isn't right, it shows alternatives from your inventory with photo and price.

  5. 05 Books

    A showing on the agent's calendar

    A real slot for whoever covers the area, confirmation, and a same-day reminder.

  6. 06 Hands over

    A complete file for the team

    Everything lands in the CRM: what they want, what they've seen, what they said. Your agent walks in knowing.

How a booking goes on WhatsApp

Who does what at each step: the customer, the agent, your calendar and your team.

Explore the system
How a booking goes on WhatsApp Diagram: How a booking goes on WhatsApp. 01 / Customer 02 / Agent 03 / Your systems EX / Your team Ask and choose Book and confirm Before the visit Asks for a slot · any time of day · Customer › Ask and choose Asks for a slot any time of day Picks a slot · one tap on the list · Customer › Ask and choose Picks a slot one tap on the list Confirmation · in the chat, instantly · Customer › Book and confirm Confirmation in the chat, instantly Offers slots · only free ones · Agent › Ask and choose Offers slots only free ones Books · creates the appointment · Agent › Book and confirm · no staff needed Books creates the appointment no staff needed Reminder · day before, with a button · Agent › Before the visit Reminder day before, with a button Real calendar · slots per location · Your systems › Ask and choose Real calendar slots per location Appointment created · in your calendar · Your systems › Book and confirm Appointment created in your calendar Deposit by link · card or wallet · Your systems › Book and confirm Deposit by link card or wallet Person · if asked, with context · Your team › Ask and choose Person if asked, with context Time change · slot freed · person · Your team › Before the visit Time change slot freed · person free slots day before slot picked list wants a slot "I want a person" can't make it creates booking confirmed payment link, if it applies Legend Agent Your team Your calendar Payment link Customer
Swipe to see the full diagram Only what runs in production
Real estate

What the agent does here

What it gets done, playing by your rules

Inventory

Actually knows every listing

Price, square footage, HOA, elevator, orientation, availability. Synced with your CRM, not copied by hand.

124 active listingsHOA feesyear builtavailable today
SOURCES CRM + listings

Qualification

Knows what to ask and when

Use, budget, area, timeline, financing. With buttons, in two or three messages, without pushing.

investment → yield sheet
mortgage → lender alerted
> $1M → senior agent

Scheduling

Showings on the real calendar

Per agent and per area. No double bookings, with confirmation and a reminder.

Pablo's openings · Thursday ✓ 0.2 s
Showing created · 24 Feria St ✓ 0.3 s
Lead updated in CRM ✓ 0.2 s

Rentals

Requirements and documents in the chat

What's needed, how to send it, and a heads-up to the manager when it's complete. No lost emails.

Brickell penthouse · docs complete FOR MARTA ✓
Alhambra condo · guarantor missing PENDING

Handoff

Offers and negotiation: always a person

An offer, a legal question, or an upset client goes to the agent with the file and the history.

RESOLVED 82% TIME TO HUMAN 3.8 MIN

Metrics

The whole funnel, by portal and office

Leads, qualified, showings, offers. And the real cost of each lead that actually reaches a showing.

Showings booked · month 312 ZILLOW 64% · WEBSITE 36%

A day with the system

An ordinary day at a business like yours, told by the channel itself: what happens while the team works, and while it sleeps.

8:10 AM

Agents open the CRM and find eleven overnight leads, qualified, with four showings already on their calendars.

10:22 AM

Someone wants a 2-3 bed in Coral Gables. The agent shows three listings with photo and price and asks about financing before passing it to Marta.

1:30 PM

Reminders for the afternoon showings go out with the address and the entrance. One can't make it: they pick another slot in the chat and Pablo sees his calendar update.

5:40 PM

A renter sends a voice note asking what she needs for the penthouse. She gets the list, uploads the documents, and the showing is set for tomorrow.

8:15 PM

An offer comes in on the Alhambra condo. The agent doesn't negotiate: it passes it to Pablo with full context, and Pablo works it that same night.

  1. 8:10 AM

    Agents open the CRM and find eleven overnight leads, qualified, with four showings already on their calendars.

  2. 10:22 AM

    Someone wants a 2-3 bed in Coral Gables. The agent shows three listings with photo and price and asks about financing before passing it to Marta.

  3. 1:30 PM

    Reminders for the afternoon showings go out with the address and the entrance. One can't make it: they pick another slot in the chat and Pablo sees his calendar update.

  4. 5:40 PM

    A renter sends a voice note asking what she needs for the penthouse. She gets the list, uploads the documents, and the showing is set for tomorrow.

  5. 8:15 PM

    An offer comes in on the Alhambra condo. The agent doesn't negotiate: it passes it to Pablo with full context, and Pablo works it that same night.

What gets measured

The numbers that go into the monthly report

4 s

first reply to a portal lead, even at 11 PM

+27%

leads that reach a showing, same volume

0

leads left unanswered the next day

Illustrative figures of what the system moves: your pilot's baseline and target get agreed on your data, not these.

Impact calculator

How much is slipping away today?

1,000
40%

~400

Conversations without a fast reply each month

With a first reply in seconds, those ~400 conversations stop waiting. How many end in a booking or a sale depends on your business: that is what the pilot measures.

Compliance in your industry

What legal will ask, handled for your case

01 Privacy

Buyer data: only what's needed

Budget, area, and situation go to your CRM on dedicated infrastructure under a signed data-processing agreement. Rental documents go to your folder, not to a model.

02 AI disclosure

It says it's an AI from the first message

No invented agents. Any lead can ask for a person, and the conversation transfers with context and with the time measured.

03 Fair housing & opt-in

Only approved data, no steering

The agent answers from listing data and never comments on neighborhoods or people beyond what's in the file. Reminders and follow-ups go out with opt-in, through the official API, in a TCPA-minded setup.

What it connects to

It connects to your CRM and your lead sources, with no switching software.

ZillowRealtor.comFollow Up BosskvCOREGoogle CalendarHubSpotSheetsChatwoot

Reading and writing to a custom CRM and Google Calendar is in production. With Follow Up Boss, kvCORE, or portal lead delivery it depends on their API: we validate it in the diagnostic before committing.

Questions from your industry

What businesses like yours ask us.

An AI doesn't sell a house.

Correct, and it doesn't try. It qualifies, suggests, and books the showing in seconds at any hour. The showing, the offer, and the negotiation are your agent's, with all the information already collected.

How do Zillow leads get into WhatsApp?

It depends on the portal: by email, by API, or via a WhatsApp number on the listing. In the diagnostic we look at yours and connect it. Leads from your website and yard signs come straight in.

We have several offices and agents by area.

That's the usual case: the agent routes by area and books on the calendar of whoever covers it. The dashboard compares offices.

What if a buyer makes an offer in the chat?

The agent logs it and passes it to your agent immediately, with the file. It doesn't negotiate or accept anything: that's written into its rules, outside the model.

Other industries

Clinics & healthcare Aesthetics & wellness E-commerce Retail Dealerships Education Enterprise

Your industry? See it on your own cases.

Bring three real conversations from your WhatsApp and we'll replay them in the demo.

Talk to Sol Book demo